Eventbrite is a marketplace. Luma is a calendar. Splash is a builder. Vantage is the only event platform with built-in event attendance forecasting and a conversational AI co-planner. Here's the honest math, side by side.
When you list on a marketplace, your event page promotes their brand — and your competitors' events. Here's what you're giving up.
Your event page has their logo, their nav, their footer. Attendees remember the marketplace, not you.
Per-ticket flat fees, service fees, and processing fees. On a $50 ticket, Eventbrite takes $5.09. That's 10.2% — with no intelligence to show for it.
"Similar events" and "You might also like" sidebars send your attendees to your competitors, right from your event page.
How Vantage stacks up against the major platforms.
| Feature | Vantage | Eventbrite | Luma | Splash |
|---|---|---|---|---|
| Pricing & Fees | ||||
| Free tier | $0/mo | $0/mo | $0/mo | None |
| Platform fee (on $50 ticket) | $0–$1.75 (tier dependent) | $3.64 | $0–$2.50 (Plus $69/mo) | Custom |
| Per-ticket flat fee | None | $1.79 | None | Varies |
| No per-ticket flat fees | ✓ | ✕ | ✓ | ✕ |
| Branding & Ownership | ||||
| Your brand on event pages | ✓ | ✕ | ✕ | ✓ |
| No competitor events on your page | ✓ | ✕ | ✕ | ✓ |
| Full white-label (remove all platform branding) | ✓ | ✕ | ✕ | ✓ |
| Custom domain | ✓ | ✕ | ✕ | ✓ |
| Custom colors, fonts & logo | ✓ | Limited | Limited | ✓ |
| Core Event Tools | ||||
| QR check-in (no app required) | ✓ | App required | App required | ✓ |
| Offline check-in (no internet needed) | ✓ | ✕ | ✕ | ✕ |
| Printable tickets with QR | ✓ | ✓ | ✕ | ✓ |
| Badge printing | ✓ | ✕ | ✕ | ✓ |
| Registration form builder | ✓ | ✓ | Basic | ✓ |
| Invitation & promo codes | ✓ | ✓ | ✓ | ✓ |
| Marketing & Communications | ||||
| Email campaigns | ✓ | ✓ | ✓ | ✓ |
| Drag-and-drop email editor | ✓ | ✕ | ✕ | ✓ |
| SMS blasts | ✓ | ✕ | ✕ | ✕ |
| Post-event surveys & NPS | ✓ | ✕ | ✕ | ✓ |
| AI & Intelligence | ||||
| AI event assistant | ✓ | Basic | ✕ | ✕ |
| AI attendance predictions (no-shows, geography, history) | ✓ | ✕ | ✕ | ✕ |
| Vantage Points (out-of-town, repeat attendees, no-show patterns) | ✓ | ✕ | ✕ | ✕ |
| Voice event creation | ✓ | ✕ | ✕ | ✕ |
| Integrations & API | ||||
| REST API access | ✓ | ✓ | ✕ | ✓ |
| CRM integrations (HubSpot, GoHighLevel) | ✓ | Zapier | Zapier | ✓ |
| Workflow automation | ✓ | ✕ | ✕ | ✓ |
Total cost on a $50 paid ticket, including platform and payment processing fees.
| Platform | Platform Fee | Payment Processing | Total |
|---|---|---|---|
| Eventbrite | 3.7% + $1.79/ticket | 2.9% | $5.09 (10.2%) |
| Luma Free | 5% | 2.9% + $0.30 | $4.25 (8.5%) |
| Luma Plus $69/mo | 0% | 2.9% + $0.30 | $1.75 (3.5%) |
| Vantage Free / Growth | 3.5% | 2.9% + $0.30 | $3.50 (7.0%) |
| Vantage Pro | 2% | 2.9% + $0.30 | $2.75 (5.5%) |
| Vantage Enterprise $249/mo | 1% | 2.9% + $0.30 | $2.25 (4.5%) |
Stripe processing applies on every platform. The difference: only Vantage gives you event attendance forecasting and an AI co-planner at every tier. Enterprise is 1% plus Stripe processing, about $0.50 more per $50 ticket than Luma Plus, but with 50+ intelligence signals they don't have. No per-ticket flat fees, ever. You choose: absorb fees or pass them to attendees.
Six reasons that don't fit in a feature table.
Vantage Forecast analyzes registration velocity, weather, drive time, past behavior, and over 50 available Vantage Points to predict who will actually show up. Eventbrite and Luma don't have this. Period.
Ask "How are registrations trending?" or "Find me a private dining room near my venue for 40." Vantage answers from your live data and real local businesses. Other platforms have AI that writes copy. Ours runs operations.
Open a URL on any phone and start scanning. Eventbrite requires their Organizer app. Vantage works in the browser, on any device, even offline. Velocity Scan syncs the moment you reconnect.
Your logo, colors, and fonts on every page and ticket. Upgrade to Enterprise for complete white-label with your own domain. No "Powered by" anywhere. Attendees remember you, not us.
Vantage works for any multi-event experience — corporate summits, weddings, retreats, group trips. Same intelligence layer, different use case. Most platforms force you into a B2B template.
25 events, 250 guests each, attendance forecasting, QR check-in, and ticket sales on the free plan. Pay only when you outgrow it. The free tier is real, not a trial.
Run your first event in 2 minutes. Attendance forecasting, AI co-planner, and over 50 Vantage Points available per event. Free, no credit card.